Among the growing means by which a person can make money online is through affiliate marketing. Probably, one of the most lucrative platforms on which affiliate marketers could sell their products is Jumia, the leading online marketplace in Africa. I have been doing online business for more than a decade now, and if I were to start a new business venture online today, it would be an affiliate business using AI. Let me show you how.
What we are going to do in this comprehensive guide is walk you through starting your affiliate marketing business on Jumia, with a focus on how to automate it using our AI-powered chatbot, since this will make running a business on different social media platforms-such as Facebook, Instagram, and WhatsApp-really easy. All in auto pilot. Of course it will cost you a few bucks to get it started.
Besides, the introduction of AI in affiliate marketing tends to increase the general efficiency and profit margin of an affiliate marketer.
Contents
1. Understanding Jumia’s Affiliate Program
Jumia’s affiliate program has become a lucrative avenue through which many try to make an income for themselves by ways of online marketing. Through this program, affiliates are allowed to promote Jumia’s products and can earn commission from each sale made via their referral links. This has attracted seriously large traffic to affiliates and earnings in the last one year alone, hence proving how effective the system is and its potential growth.
Insight into Statistics
In fact, a recent survey among Jumia affiliate earners reported that 60% of the affiliates doubled their earnings within a period of six months since joining the program. On average, top earners in this program reportedly had monthly earnings ranging from $500 to $1,200, though there were some exceptional cases earning upwards of $2,000 per month. Success is harnessed from the flexibility entailed in the program and an enormous array of products available for promotion. Besides, promotional events such as Black Friday and festive sales by Jumia make it very promising for affiliates to increase their earnings.
First, let me explain how the Jumia affiliate program really works. You promote the various products that Jumia has to offer through your website, blog, or other social media. If someone clicks your affiliate link and buys something, you make money. The program is free to join, with competitive commission rates. Remember, Jumia buyers mostly do it on mobile, therefore the purchases are mostly local. Think of having a country based approach.
Key Benefits:
- Variety of Products to Sell: Electronics, fashion, etc.
- High Commission Rates: Get a percentage of the sales you refer.
- Easy-to-Use Interface: Dashboard where tracking of your clicks, conversions, and earnings are seamlessly done.
2. Starting Your Affiliate Account
Step-by-Step Guide:
- Registration: Create an account on the Jumia Affiliate Program page.
- Get Approved: Upon registration, approval from Jumia would be required.
- Access to Affiliate Links: After your application has been approved, you can log in and have access to unique affiliate links for various products.
- Tracking Your Performance: You would be able to see performance metrics from within your affiliate dashboard.
These steps above are quite easy to follow. You will need an accessible email account to verify your registration. Once logged in you will be able to choose product links to promote based on country of interest. You can have links from all or any country or product you wish.
3. Choosing Your Niche
Picking a suitable niche is quite essential to your success in Jumia affiliate marketing. Your niche must coincide with your interest and potentially have an appreciable audience. Consider the following as you go about choosing that niche of operation in which you could favorably operate:
- Market Demand: Go through the trending categories on Jumia and identify what people are demanding.
- Competition: Analyze your competitors to have an idea of the competition awaiting you in that niche you will chose
- Personal Interest: Your interest in the niche will keep you motivated. If you are running a blog, then it would be prudent to choose products that interest your audience.
One way I would recommend to get the best niche is conducting a simple research on Google trends. You will get to know the interest over time, from around the world.
From the data on the same page, you will learn the most searched items at what periods. From the search above , one could understand that, that the most bought items are mobile phones.
I will therefore use phones as an example in this article. Now lets see how to start a Jumia affiliate business promoting mobile phones.
4. Creating a Marketing Strategy
The success of an affiliate marketing venture largely depends on its underlying marketing strategy. Here is how you could do that:
Content Creation
- Blog Posts: You can write informative and educational articles, including product reviews about your niche.
- Social Media: You can also leverage marketing on Facebook, Instagram, and WhatsApp to share your affiliate links.
- Email Marketing: You can make an email list and send them a regular newsletter regarding product recommendations.
From the content strategy above, you should know that you will need to host your content somewhere to get you started. You can choose to start a blog on a website, start a social media page, group or account on Facebook, Instagram, Tiktok, YouTube or whatever platform you familiar with. The most important thing is to be able to reach your audience and share your links.
Facebook and Instagram have an advantage as they have been around for a while and Meta allows automation capabilities that would be very important if you consider going the AI route. It would also be prudent to have a blog where you will post your product reviews and get a lot of free traffic from search engines.
SEE: How To Build a Website With Elementor [WordPress Course]
Optimizing for SEO
Whether you have a blog or social media page, one thing you will require is getting your pages or links found. These platforms use algorithms that determine who sees what in the internet. Search Engine Optimization is a crucial factor in driving in free traffic. Most of the people searching the internet are looking for information before they decide what to buy. You therefore should be the source of this information.
To begin with, do the following;
- Keyword Research: Find super relevant keywords and use them in your content. See How:
- On-Page SEO: Optimize your blog posts for search engines. See How.
- Backlinking: Make backlinks to your site to raise its authority.
These SEO strategies are learnable. We have a FREE course from one of the industry experts , just sign up to learn. Still reach out to us to help you with SEO services.
SEE: SEO Training Masterclass 2024 (FREE Course)
Paid Advertising
Organic traffic may be the best but it could take time to achieve. Being seen as an authority requires a lot of effort and dedication. That is why many people resort to paid traffic. The main ones are as follows.
- Google Ads: Relevancy-driven traffic to your affiliate links with targeted ads.
- Social Media Ads: Increase product promotions and sales exposure via Facebook and Instagram Ads.
Paid ads are costly, especially in affiliate marking where the margin may not be as high. Therefore, cost effective paid advertising is critical at this point. That is why we encourage you to make use of AI tools to supplement these efforts with AI -powered chatbots for Facebook, Instagram, WhatsApp, Telegram, SMS and Email.
5. Automating Your Business with Our AI-Powered Chatbot
Introduction to Jumia Affiliates Chatbot
Getsalesbot has designed a chatbot that would assist running your Jumia affiliate business on autopilot. The chatbot is integrated into Facebook Messenger or Instagram and it will automate most of your marketing need. Even without a website, you will be able to set up your business in the mentioned platforms. Here is how it works.
Once you have set up your Jumia Affiliates account, you will need to extract your affiliate links as shown below.
These are the links which you will input into your chatbot for Jumia affiliates.
Now go ahead and download your chatbot from this link. You will receive a link on email, which will contain all the installation files.
Our Chatbots run on ManyChat which is a strong tool that allows the automation of conversations on social media. The chatbot is designed for Jumia affiliates, who would be able to carry out a variety of tasks by integrating this into their business for smooth and efficient running.
Key Features:
- Sequencing: Automate your follow-up messages to keep your audience engaged.
- Personalization: Send users personalized product recommendations based on their preference.
- Analytics: Track user interactions and optimize your strategies.
Setting Up the Chatbot
- Account Creation on ManyChat: Create an account on ManyChat and connect it with your Facebook, Instagram, and WhatsApp accounts.
- Installation of the Chatbot: Install the Jumia affiliate chatbot with step-by-step assistance. Once you have the account set up, click the link you receive on email. The installation process is direct ( we recommend that you first install it on a verified Facebook or Instagram account)
- Craft Your Messages: Customize the chatbot’s messages to sound like your brand.
- Sequences Setup: You can create automated sequences which will nurture your leads and take them right to closing a purchase.
Next, I want to show you how the Jumia Affiliates Chatbot flows look like. I would like to mention that you will be able to set up different triggers to start the bot.
On Facebook you can have the bot triggered when:
- User clicks a Facebook Ad
- User comments on your Post
- User sends a message
- User clicks a Shortened Link
- User scans a QR code
- User messages from your Facebook Shop
- Embeddable blocks with call to action button or checkbox on your website.
- Pop-up modal window
- Slide-in modal window
- Landing Page
- Banner Take over
- Modal Page takeover
- modal window
- Opt-In Button: Embeddable Button
- Opt-In Box: Embeddable Box
- Checkbox plugin
While on Instagram you can have the bot triggered by;
- Post or Reel Comments: User comments on your Post or Reel
- Story Reply: User replies to your Story
- Instagram Message: User sends a message
- Instagram Ads (PRO ): User clicks an Instagram Ad
- Live Comments: User comments on your Live
- Instagram Ref URL: User clicks a referral link
So depending on how you want to use it, the flows are flexible.
Here is an example if you want a user to click the shortened link on Facebook. It will begin with a simple flow that greets the user and continues to respond with a flow meant for the products category they intended to view.
For the purpose of this example I will show you how a product category flow looks like.
You can insert images and URL directly into the bot without writing a line of code.
One major remarketing advantage that you will have is that you will be able to tag the users so that you collect data of what the user loves and be able to to recommend and action for your remarketing strategy.
You can then decide to set an automation (based on the clicked tags) to perform certain actions such as starting a sequence of inboxes and DMs after a couple of hours or days.
The options are endless. This includes hooking it with ChatGPT. I told you the chatbots are AI powered! I will show you how to make your bot run completely on ChatGPT on another post.
Our Jumia Affiliates chatbot flows are crafted with conversion optimization in mind. With over a decade in experience in online marketing and Conversion optimization, we designed the bots to cater for higher conversions on autopilot.
We understand that online buyers require more to go sown the sales funnel. There building a sequence to talk to them on a timely bases is significant.
Here is how the chatbot takes care of this. Set up a sequences based on your crafted message with coupons and further information.
The power of interactive, personalized journeys in chatbot flows can actually drive users down the sales path for Jumia affiliates. In the case of an affiliate who integrates quizzes on various product categories, this helps capture user preferences and interest in a rather fun and engaging way.
For example, a chatbot could initiate a quiz by asking a user about their favorite types of products, be it electronics, fashion, or home appliances.
It will tag the users’ interests in certain categories based on their responses and further segment them. It is possible to remarket to them with high precision, sending broadcast messages and offers about product categories that the users have shown preference for.
In enabling timely and relevant content to be broadcast directly into the inboxes of end-users, Jumia affiliates are effectively able to nurture leads and increase conversion rates by using chatbot messages, which enjoy a 1000% higher open rate than traditional emails in 2024.
Using the broadcast tool, you will be able to save on paid ads. Once you have build an audience in one niche, you can also use it to promote other niches, over and over again.
Advantages of Automation
- 24/7: The bot operates at any time on any day so that you don’t miss out.
- Efficiency: You automate mundane tasks to have more time for strategic activities.
- Better Engagements: Timely and personalized messages to clearly increase the rate of user engagement and conversions.
- FREE Remarketing: Once a user signs into the bot, you can broadcast to their inboxes on timely manner via sequences.
6. Leveraging AI in Affiliate Marketing
Artificial intelligence is taking over affiliate marketing. Here’s why adopting AI will play a vital role in your business:
Enhanced Customer Insights
AI has the ability to analyze tons of data and yield information that will be priceless in understanding customers’ behaviors and preferences. With that, you can correctly make pertinent adjustments towards their needs.
Personalized Marketing
AI-based marketing tools craft personalized marketing campaigns from data received from different individual users. This kind of recommendation has a higher potential to convert. Due to this, your sales and commission should increase.
Automation and Efficiency
AI performs tasks that may be repetitive, freeing your time for higher value, strategic work. For example, with our AI-powered chatbot responses to frequently asked customer inquiries, follow-up messages, and making product recommendations-an automated process that no one has to touch.
Predictive Analytics
With predictive analytics, AI can forecast future trends based on past data to keep you one step ahead of your competitors. Knowing what is going to be popular enables you to make those quick adjustments in marketing effort.
Performance Tracking and Optimization
Tracking your performance will enable you to assess what is working and what isn’t. Use the following tools and metrics:
Key Metrics:
- Click-Through Rate (CTR): The number of people who click on your affiliate links.
- Conversion Rate: Number of clicks which actually lead to a sale.
- Earnings Per Click (EPC): Your average earnings each time someone clicks on your affiliate links.
Tools:
Google Analytics: for monitoring traffic and users’ behavior on your website.
Jumia Affiliate Dashboard: Monitor clicks, conversions, and the resultant earnings.
ManyChat Analytics: Analyze user interactions with your chatbot.
Optimization Strategies
A/B Testing: Test different headlines, images, and calls-to-action to see what performs best.
Content Updates: Regularly update your content to keep it relevant and fresh.
Performance Analysis: From the data of the analytics tool results, you can continue to refine your strategies.
Conclusion
Setting up an affiliate marketing business on Jumia is a lucrative opportunity, especially when you leverage the power of automation and artificial intelligence. You’ll be able to understand the affiliate program, select the right niche, set up a powerful marketing strategy, and automate everything with our chatbot powered by ManyChat to optimize revenues. Again, it’s all about constant learning and optimization. Keep yourself updated with the latest trends, try different strategies, but most importantly, add value to your audience. Now, go do some affiliate marketing!
