Contents1 Company Overview2 Marketing Strategy Implementation2.1 1. Digital Marketing Channels Used:2.2 2. Internship Program for Sales & Marketing2.3 3. Sales Target & Performance2.4 4. AI Chatbot for Customer Engagement Company Overview NeoLife is a health and wellness company specializing in high-quality nutritional supplements designed to promote a healthy lifestyle. The company operates remotely in Nairobi,Case Study: NeoLife Marketing Strategy & Performance
Client: Ganetopia Digital SolutionsLocation: Nairobi CBDIndustry: Data Recovery and Computer/Smartphone Repair Objective:Ganetopia Digital Solutions intends to develop a better online traffic flow and convert leads into sales by improving its digital presence. Contents0.0.1 Step 1: Web Development and Optimization0.0.2 Step 2: Online Branding and Social Media Presence0.0.3 Step 3: SEO and Link Building0.0.4 Step 4:Case Study: Ganetopia Digital Solutions
Today’s much-touted digital marketing engages audiences in new ways, and AI is at the forefront. In Kenya, a country that boasts one of the fastest digital landscapes in the region, AI is bound to up the ante in marketing strategies and outputs. From personalization to automation, analytics, chatbots, and more, this blog will explain howTapping into AI For Digital Marketing in Kenya
The key that turns traffic into measurable outcomes is conversion optimization. The Unique Selling Proposition (USP) is a crucial step in this process that has the power to make or destroy your marketing campaigns. What is a USP, though, and how can you use it to your most advantage? Contents1 What is a USP?2 RefiningUnlocking the Power of Your Unique Selling Proposition (USP)
Are you losing out on a sizable chunk of possible Instagram traffic? You most likely are if you’re not taking use of Direct Messages (DMs). Similar to how Gary Vaynerchuk utilized underpriced Google AdWords to grow his dad’s wine business from $3 million to $60 million in annual sales, Instagram direct messages (DMs) are theHow to Set Up Automated Triggers with ManyChat
Contents1 Background2 Challenge:3 Goal:4 Solution:4.1 Website Development and On-Page SEO Optimization:4.2 Google Maps and Local SEO:4.3 New Content Creation and Social Media Account Optimization:4.4 Press Release and Backlink Strategy:4.5 Backlink Acquisition:5 Results:6 Ongoing Strategy:7 Conclusion: Background Ly Private Investigators, formerly known as Ly Detectives PI Services, had to change domains from .lydetectives.com to .lyprivateinvestigators.com. TheCase Study: SEO Strategy for LY Private Investigators
Many revenues and a lot of traffic that could pop into your business are lost. In fact, if you run ads on Instagram, 97% of the traffic visiting your pages never converts, leading to a waste in ads budgets. Well, you will be shocked to know that you can convert Instagram DMs for sales withoutHow to turn Instagram DMs into sales?
Among the growing means by which a person can make money online is through affiliate marketing. Probably, one of the most lucrative platforms on which affiliate marketers could sell their products is Jumia, the leading online marketplace in Africa. I have been doing online business for more than a decade now, and if I wereHow to Start an Affiliate Marketing Business on Jumia With AI.
Building your website’s internal pages is an essential next step after setting up your website and conducting your preliminary research. These pages will assist you in increasing search engine traffic and converting site visitors into paying clients. I’ll walk you through the steps of performing a competition study, figuring out how your rivals are gainingBuilding Your Website’s Inner Pages: Maximizing Traffic and Optimizing for SEO
Now that you’ve done your research and have an idea of what you want to sell, the next step is to set up your online shop and position it where your target audience is located. This step is crucial because, once online, you can sell your products or services to anyone in the world. IfSetting Up Your Online Shop: A Step-by-Step Guide
