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Today’s much-touted digital marketing engages audiences in new ways, and AI is at the forefront. In Kenya, a country that boasts one of the fastest digital landscapes in the region, AI is bound to up the ante in marketing strategies and outputs. From personalization to automation, analytics, chatbots, and more, this blog will explain howTapping into AI For Digital Marketing in Kenya
The key that turns traffic into measurable outcomes is conversion optimization. The Unique Selling Proposition (USP) is a crucial step in this process that has the power to make or destroy your marketing campaigns. What is a USP, though, and how can you use it to your most advantage? What is a USP? The distinctiveUnlocking the Power of Your Unique Selling Proposition (USP)
Are you losing out on a sizable chunk of possible Instagram traffic? You most likely are if you’re not taking use of Direct Messages (DMs). Similar to how Gary Vaynerchuk utilized underpriced Google AdWords to grow his dad’s wine business from $3 million to $60 million in annual sales, Instagram direct messages (DMs) are theHow to Set Up Automated Triggers with ManyChat
Background Ly Private Investigators, formerly known as Ly Detectives PI Services, had to change domains from .lydetectives.com to .lyprivateinvestigators.com. The biggest challenge was that it was impossible to access old social media accounts, which were required in order to compete with already established online profiles that had built authority over a period of more thanCase Study: SEO Strategy for LY Private Investigators
Many revenues and a lot of traffic that could pop into your business are lost. In fact, if you run ads on Instagram, 97% of the traffic visiting your pages never converts, leading to a waste in ads budgets. Well, you will be shocked to know that you can convert Instagram DMs for sales withoutHow to turn Instagram DMs into sales?
Among the growing means by which a person can make money online is through affiliate marketing. Probably, one of the most lucrative platforms on which affiliate marketers could sell their products is Jumia, the leading online marketplace in Africa. I have been doing online business for more than a decade now, and if I wereHow to Start an Affiliate Marketing Business on Jumia With AI.
Building your website’s internal pages is an essential next step after setting up your website and conducting your preliminary research. These pages will assist you in increasing search engine traffic and converting site visitors into paying clients. I’ll walk you through the steps of performing a competition study, figuring out how your rivals are gainingBuilding Your Website’s Inner Pages: Maximizing Traffic and Optimizing for SEO
Now that you’ve done your research and have an idea of what you want to sell, the next step is to set up your online shop and position it where your target audience is located. This step is crucial because, once online, you can sell your products or services to anyone in the world. IfSetting Up Your Online Shop: A Step-by-Step Guide
Hi everyone, my name is Jimmy Osingo, and today I want to show you how to start and succeed in online business right here in Kenya. This blog post will guide you through the essentials of running an online business, including what to sell, how to market your products and services, and how to makeHow to Start an Online Business in Kenya
